If you manage IT for healthcare professionals who interact with the public or work with patient information, then you know the challenges around device management and privacy management.
These busy professionals need to communicate sensitive and timely information to patients, other health care staff, administrators, insurers and so on. Mobile phones and other mobile devices have become the...
The European Union law known as MiFID II (Markets in Financial Instruments Directive II) is coming into effect in January and the financial services industry is madly scrambling to comply.
MiFID II mandates extensive documentation and transparency for financial services transactions, such as securities trades on a stock market. In the advice of compliance experts, that means you need to record...
In today’s competitive markets, mobility can be a boost for sales productivity.
The 20-year history of Customer Relationship Management (CRM) is littered with tales of failed implementations.
As CRM Search magazine reports, 30% to 50% of CRM implementations fail according to industry analysts.
The causes of failure are many and varied. But a common thread cited in many reports of failed implementations is poor adoption rates by sales teams.
Pretty much all of our workforces are mobile workforces these days.
Long gone are the days when you could supply your workers with a desk phone, a computer and network access, and then worry mainly about upgrades and the occasional support issues.
With mobile phone penetration nearing 100% in many places among working age adults, company IT managers now contend with supporting a wide range of...
Digital transformation has touched on pretty much every aspect of how we do business.
It’s a simple idea. We take all the records, data, reports, operational output that used to be on paper and we digitize all of it.
But from that one simple idea springs a profound transformation in how we do business. Now that our data is digitized and more easily accessible, we can work faster and more...
Winning and keeping customers gets a lot easier with the right information.
How much contact is there between your sales team and target prospects? How many interactions does it take to win a deal?
How often do customers call for assistance with your product or service? How quickly are such issues resolved?
If you run a direct sales force, then you know the drill.
Every so often, you must remind your sales people to keep their records up to date in your Customer Relationship Management (CRM) system.
They might do it for a while … then the updating slows down … and you need to remind them again.
Why does this cycle happen?
It’s because sales people want to be selling, not sitting around doing...
There are many facets to the customer experience. But consumer surveys and analysis show that a handful of factors have great weight:
The daily interactions between your employees and your customers contain a wealth of information.
How satisfied are customers with your products and services?
How quickly are problems resolved and do your customers “go away happy”?
What sorts of purchase patterns are emerging? Which promotions are working?
What kinds of new solutions are your customers looking for?
October 11, 2021